Privacy Policy

Effective 25 May 2018

Guy Simmonds Business Transfers Limited is committed to protecting the confidentiality and privacy of information entrusted to us. We comply with the EU General Data Protection Regulation (GDPR) and the UK Data Protection Act 2018. Please read this Privacy Policy to learn about your rights, what information we collect, how we use and protect it.

1. Who are we?

In this policy, 'we', 'us', 'ours' and 'Guy Simmonds' refers to Guy Simmonds Business Transfers Limited. We are commercial business transfer agents, property agents and, also involved in licensed training courses.

2. Data Protection Officer

If you have questions or comments about this Privacy Policy or how we handle personal data, please email or send your correspondence to: Data Protection Officer, Coppice Farm, Ashby Road, Melbourne, Derbys, DE73 8BJ. We aim to respond within 30 days from the date we receive your communication.

3. How do we collect personal data?

We obtain personal data directly from individuals and companies in a variety of ways, including obtaining personal data from individuals and companies who enter into a contract with us, request details of a business for sale with us, establish a business relationship with us, view a business through us, purchase a business through us, enter into a financial transaction with us, provide us their business card, complete our online forms, subscribe to our newsletters, attend meetings or training events we host, visit our offices, apply for a role or job with us, work for us or through our hosted software applications. We may carry out identity and information searches which may include sending and receiving information from third parties including anti-money laundering / fraud prevention agencies.

We obtain personal data indirectly about individuals from a variety of sources, including our clients. We may attach personal data to our property management records to better understand and serve our business clients, subscribers and individuals, satisfy a legal obligation, or pursue our legitimate interests. This includes:

  • Public sources - Personal data may be obtained from public registers (such as Companies House), news articles, pep lists, sanctions lists, and Internet searches
  • Social and professional networking sites - If you register on our website or link to us using social media (e.g., LinkedIn, Google, or Twitter) to authenticate your identity and connect your social media login information with us, we will collect information or content needed for the registration or login that you permitted your social media provider to share with us. That information may include your name and email address and depending on your privacy settings, additional details about you, so please review the privacy controls on the applicable service to set how much information you want shared with us.
  • Google Adwords - we do advertise our company through this product. We do not store any personal data or cookies on our servers generated from this product. Google's privacy policy may be linked to here
  • Business clients - Our business clients may engage us to perform professional services which involves sharing personal data they control as part of that engagement.
  • Recruitment services. We may obtain personal data about candidates from an employment agency, and other parties including former employers, and credit reference agencies.

4. What categories of personal data do we collect?

We may obtain the following categories of personal data about individuals through direct interactions with us, or from information provided through client engagements, from applicants, our suppliers and through other situations including those described in this Privacy Policy.

Personal data.

Here is a list of personal data we commonly collect to conduct our business activities.

  • Contact details (e.g., name, company name, job title, telephone numbers, email addresses, postal address, date of birth).
  • Professional details (e.g., job and career history).
  • Financial information (e.g., buying position, assets, bank details, company accounts).
  • Copies of identity documents to comply with the Money Laundering, Terrorist Financing and Transfer of Funds (Information on the Payer) Regulations 2017 - supervision of estate agency businesses.

Sensitive personal data.

We typically do not collect sensitive or special categories of personal data about individuals.

Child data.

We do not intentionally collect information from individuals under 16 years of age.

Location-based data.

We may process geographical locations you enter when seeking an office near you.

5. What lawful reasons do we have for processing personal data?

We may rely on the following lawful reasons when we collect and use personal data to operate our business and provide our products and services:

  • Contract - We may process personal data in order to perform our contractual obligations.
  • Consent - We may rely on your freely given consent at the time you provided your personal data to us.
  • Legitimate interests - We may rely on legitimate interests based on our evaluation that the processing is fair, reasonable and balanced. These include:
  • Delivering services to our clients - To deliver the professional services our clients have engaged us to provide.
  • Direct marketing - To deliver timely market insights and speciality knowledge we believe is welcomed by our business clients, subscribers and individuals who have interacted with us.
  • Legal obligations and public interests - We may process and retain personal data in order to meet regulatory, legal directives and public interest obligations or mandates.

6. Why do we need personal data?

We aspire to be transparent when we collect and use personal data and tell you why we need it, which typically includes:

  • Providing professional advice and services relating to our main business activities.
  • Administering, maintaining and ensuring the security of our information systems, applications and websites.
  • Processing online and email requests, including responding to communications from individuals and companies.
  • Complying with legal and regulatory obligations relating to countering money laundering, terrorist financing, fraud and other forms of financial crime.

7. Do we share personal data with third parties?

We may occasionally share personal data with trusted third parties to help us deliver efficient and quality services. These recipients are contractually bound to safeguard the data we entrust to them. We may engage with several or all of the following categories of recipients:

  • Your accountants, solicitors, bank, financial advisors etc., in order to facilitate the purchase or sale of a business.
  • Parties that support us as we provide our services (e.g., providers of telecommunication systems, IT system support and cloud-based software services).
  • Our professional advisers, including solicitors, accountants, lawyers and insurers.
  • A potential buyer, vendor, transferee, merger partner or seller and their advisers in connection with an actual or potential transfer or merger/acquisition of part or all of our business or assets, or any associated rights or interests.
  • Payment services providers.
  • Websites/portals that we use to market businesses on (e.g. Rightmove, Daltons).
  • Third party software used for Anti-Money Laundering / Fraud / PEP / Sanction checking.
  • Law enforcement or other government and regulatory agencies (e.g., HMRC) or to other third parties as required by, and in accordance with, applicable law or regulation

8. Do we transfer your personal data outside the European Economic Area?

We do not transfer personal data outside of the EEA unless we have asked your permission to email your details to a potential purchaser.

Registration for our Newsletters on our website requires a first name, last name and email address. This data is stored with MailChimp on none EU servers. Please follow this link to view their privacy policy

9. Do we use cookies?

Our websites may use cookies. Where cookies are used, a statement will be sent to your browser explaining the use of cookies.

10. What are your data protection rights?

Your data protection rights are highlighted here.

  • Access - You can ask us to verify whether we are processing personal data about you, and if so, to provide more specific information.
  • Updating and Correction - You can ask us to correct our records if you believe they contain incorrect or incomplete information about you.
  • Deleting your Information - You can ask us to delete your personal data after you withdraw your consent to processing or when we no longer need it for the purpose it was originally collected.
  • Data portability - In some circumstances, where you have provided personal data to us, you can ask us to transmit that personal data directly to another company if is technically feasible.
  • Right to Withdraw Consent - You can withdraw your consent that you have previously given to one or more specified purposes to process your personal data

We may need to request specific information from you to help us confirm your identity and ensure your right to access the information or to exercise any of your other rights. This helps us to ensure that personal data is not disclosed to any person who has no right to receive it. No fee is required to make a request unless your request is clearly unfounded or excessive. Depending on the circumstances, we may be unable to comply with your request based on other lawful grounds.

11. What about personal data security?

We have put appropriate technical and organisational security policies and procedures in place to protect personal data from loss, misuse, alteration or destruction. Please be aware that the transmission of data via the Internet is not completely secure. Whilst we do our best to try to protect the security of your personal data, we cannot ensure or guarantee the security of your data transmitted to our site; any transmission is at your own risk.

12. How long do we retain personal data?

We retain personal data to provide our services, stay in contact with you and to comply with applicable laws, regulations and professional obligations that we are subject to. Unless a different time frame applies as a result of business need or specific legal, regulatory or contractual requirements, where we retain personal data in accordance with these uses, we retain personal data for up to seven years. We will dispose of personal data in a secure manner when we no longer need it.

13. Do we link to other websites?

Our websites may contain links to other sites that are not governed by this Privacy Policy. Please review the destination websites' privacy policies before submitting personal data on those sites. Whilst we try to link only to sites that share our high standards and respect for privacy, we are not responsible for the content, security, or privacy practices employed by other sites.

14. Who can you contact for privacy questions or concerns?

If you have questions or comments about this Privacy Policy or how we handle personal data, please email or send your correspondence to: Data Protection Officer, Coppice Farm, Ashby Road, Melbourne, Derbys, DE73 8BJ. We aim to respond within 30 days from the date we receive your communication.

You may contact the UK Information Commissioner's Office at to report concerns you may have about our data handling practices. Guy Simmonds are registered under the registration reference ZA264593.

15. Money Laundering Regulations

In order to comply with the Money Laundering, Terrorist Financing and Transfer of Funds (Information on the Payer) Regulations 2017 - supervision of estate agency businesses, we are registered under the Money Laundering Regulations with HMR as required and our MLR Registration Number is XDML00000125083.

16. Do we change this privacy policy?

We regularly review this Privacy Policy and will post any updates to it on our website.

Last Updated 16 May 2018